Skybet launch online sports betting app

Swedish mobile gambling technology specialist Mobenga has developed an online sports betting app for Sky Bet in anticipation of the new Premier League season.

The iPhone and iPad app allows mobile customers to browse and place online bets on over 4000 events per week, including 750 football events with enhanced live betting and live scores.

The look and feel of the app is similar to other existing BSkyB apps – Sky Sports News and Sky Sports Football Centre and is available for download to users in the UK and Ireland.

Sky Bet recently released another Mobenga-developed app “Bet 2 View” in conjunction with Racing UK to meet customer demands for live horse racing streamed to iPhone and iPad clients (see previous InfoPowa report).

Christan Rajter, CEO of Mobenga, said: “This powerful distribution channel enables all existing and prospective punters to access Sky Bet’s great offering in the way most commonly used by the millions of iPhone and iPad users. It is also a good recognition of a reputable company such as Sky Bet to have been accepted into the App Store.”