Ukraine the target for latest Spin3 online gambling initiative

Spin3, the full service mobile gaming solutions provider powered by Microgaming, has translated its mobile casino offering to enable mobile casino operator and existing client 777Mobile to enter the Ukrainian market. Its new Ukrainian language mobile casino system represents the tenth language supported by Spin3.

In a move that will make 777Mobile’s casino games available in the Ukraine for the first time, Spin3 has translated three of its most popular mobile casino games into Ukrainian – Roulette, Blackjack and the progressive Major Millions slot game. All three games will be available through Spin3’s GameWire platform from June 2009.

Spin3 has also integrated a Ukrainian web payment system, WebMoney , into its system. WebMoney enables players to buy pre-paid credits, using either the internet or a WebMoney kiosk, located in various public places such as shopping centres and cinemas. WebMoney registers credits to the players’ accounts and can be used to play at any time.

Matti Zinder, Head of Spin3 said, “In the current economic climate, our clients are searching for ways to expand their offerings and capitalise on the potential of new markets. 777Mobile’s strategy goes beyond the UK and Western Europe to the previously untapped Ukrainian market. It was important to localise every aspect of the player experience – from the game’s help and instruction pages right through to the way they deposit, top-up and collect their money. In this way, we have been able to fully support 777Mobile’s ambitions of entering one of Eastern Europe’s most promising markets.”

Ofer Koren, 777Mobile CEO said, “The Ukraine is a market that we have been looking to enter for some time now because of its enormous potential. Being able to expand our mobile casino services into this region is a great achievement.”

The Ukraine has recently been in the media headlines after a tragically fatal fire in a land gambling establishment in a residential area prompted parliamentarians to vote in a ban on live gambling in residential areas. The ban, which was vetoed by the country’s president as precipitous and requiring further consideration, has resulted in a major political row between president and opposition politicians (see previous InfoPowa reports).