Betfair Mobile records bets of one billion pounds

Betting exchange Betfair has reported that over GBP 1 Billion worth of bets were placed via its mobile products in the last financial year.

The company recorded that 168 000 customers used their mobile to place a bet in the period, indicating a 122 percent increase.

A company spokesperson said 900 million bets were matched on the Betfair Exchange – on major events such as the Cheltenham Festival and the Football and Cricket World Cups – revenues from mobile products jumped 88 percent.

The company’s mobile tech centre in San Francisco, has produced applications for both the iPhone and iPad – applications which are available in 12 languages, across 14 Apple App stores, and have been downloaded over 200,000 times.